Lesson # 1 from Scaling and Selling Your Business for a High Valuation: Ensuring Your Business Model Can Rapidly Scale Without Breaking

Scaling a business is exhilarating—until your systems, people, or processes start to crack under the pressure. Doubling a telemedicine company in two years and selling it to Walmart taught me firsthand that rapid growth is only possible if your foundation is rock-solid.  Here’s how to ensure your business model is built for scale, with the…

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Five Steps To Turn Your Executive Team Into A Growth Accelerator

CEOs, founders and executive leaders know the pressures: craft a disruptive strategy, build flawless execution plans, and expect to deliver breakthrough results. Yet, months later, many organizations find themselves failing short – despite having “done everything right.”. Why? Because even the best strategy and execution cannot compensate for an executive that isn’t fully aligned. To…

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The Seven Critical Attributes of Compelling Brand Promises

Prospects need to know what your brand stands for, and so often as leaders of companies, we think we have strong brand promises.  However, ask current clients, informed prospects, even employees what your brand stands for, and you may get blank stares or generic answers.  Most leaders and companies underinvest in this critical aspect of positioning. Verne…

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